LIFT MAX
Product Design
Data-driven UI and product design for fitness and healthcare mobile application.
MOBILE APPS
The goal of this project was to create an app that gives the user the ability to search for workout plans, track their progress, and share their favorite workouts/recipes with other users.
COLORS
I utilized a mostly neutral color scheme, but also incorporated a small portion of high contrast colors. Pinks have an inherent ability to calm the mind and relax the muscles while orange represents motivation, positive attitude, and enthusiasm.
ICONOGRAPHY & TYPOGRAPHY
For this mobile app I utilized labels to clarify unfamiliar icons. Studies have shown that when icons are labelled, users are able to correctly predict what will happen 88% of the time.
Roboto font was used due to its versatility and legibility.
Expertise
Role: Lead UX/UX Designer
Timeline: 2020-present
- Created user onboarding experience -to improve application usability
- Utilized key UX principles such as the golden ratio (6:3:1), and the F-shape pattern to improve the user experience
- Conducted qualitative and quantitative research to inform their design decisions
- Used UX techniques such as style guides and pattern libraries to maintain consistency and communication
- Participated in Agile development methodologies
- Took the product from an initial concept through to final high-fidelity, responsive designs with specs, ready for hand-off to developers